How to Find Your Perfect Foundation Shade (Without Guessing)

The right foundation shade disappears into your skin — the wrong one announces itself. Here's how to nail your match every time, no guesswork required.

1. Test on your jawline, not your hand

Your face and hand are rarely the same tone. Swatch three shades along your jawline and choose the one that vanishes.

2. Always check in natural light

Store lighting lies. Step near a window — daylight reveals the true match.

3. Know your undertone

Cool (pink), warm (golden) or neutral? Our Silkfull range spans Porcelain, Ivory, Natural, Cream, Shell, Linen, Beige, Tan and Deep so there's a perfect fit for you.

4. Match coverage to your skin

Oily skin loves our shine-controlling Full Cover Foundation; dry skin glows with our hydrating formula. Prep with Glow Hydrating Tint Primer for a flawless base.

Shop the foundation collection and find your shade today.

Back to blog